The preview doesn’t show an image (but you know there are lots on your page) Or it shows some images, but not the one you really want to show. Replace the content attributes with your information. If the thought of going elbows-deep into your site’s metadata makes you feel squeamish, though, we’ll make one thing nice and clear: You do NOT need to know how to code to customize your link previews. In most instances, these errors are temporary. You might not be seeing the Facebook link preview you want because the info has been cached by Facebook. So, even if Edgar can't show you a preview right now due to a firewall or communication error with the website, Facebook will still display one based on the meta data on your website. These tags must be present on the website for a preview to be generated. The preview can include up to 10 images with descriptions and unique destination URLs. Edgar's previews are only approximations of what Facebook will display. A Link Preview is the clickable box that contains an image from your link, the title of the link, and a short description of the content. OG tags are what allow Facebook to take a boring ol’ URL and transform it into a beautiful link preview. The image you choose is the one that Facebook should pull for your link preview! This video course includes 6 short modules and 6 downloadable worksheets to step up your game and start treating social media like the valuable marketing channel it is. Facebook Link Preview Showing Wrong Description If you write or contribute to a blog, you will probably want readers to be able to share your posts on Facebook. Some services, such as Facebook, use the shared URL only to scrape the page's HTML code for metadata. To update your WordPress page’s Facebook link preview we must first understand where it comes from. OG tags live in the code for every page and post on your website. TikToks are 15 or 60 seconds in length and can be created right in the TikTok App. The Open Graph stores these properties for any link shared on the site. Facebook link ads are single image advertisements that help promote your website, post-click landing page or article. What Akhil said is correct, though custom rules have mostly been eliminated. “When content is shared for the first time, the Facebook crawler will scrape and cache the metadata from the URL shared. Not a problem – there’s another option. Facebook Page Profile Picture. The simple alternative, though, is to use the Facebook debugger. Google Search - The main link that people click on. You can publish a Facebook post with a link preview, with an uploaded image, or as text only. Just pop the URL for that page into Facebook’s Sharing Debugger. So I've notices from my Facebook Page Analytics that posts without link previews (thumbnail & excerpt) get over 10 times the 'reach' as posts with links previews. If a link thumbnail, title, or description doesn’t appear when you paste a link on Facebook, it’s because those tags weren’t properly created. Instructions for the Outlook.com and Outlook on the web Get The Dash, your bi-weekly social media to-do list, delivered straight to your inbox. In fact, when I do a “View source” on the page, it shows the og:image tag and all other tags. When you share a link on your Page, you can include a preview in your post. You have to know how to perform link preview editing since Facebook changed the way you share links in 2018 in an effort to combat fake news and clickbait. Tips for an effective title. When you add og:image:width and og:image:height to your existing Open Graph tags, it gives Facebook just enough information to generate the image preview you want, even the very first time a link is shared. shares that URL on Facebook. Turning off the Facebook Link Preview will result in a text-only post. The crawler has to see an image at least once before it can be rendered. But don't worry. ), Prev: Make Social Sharing Simpler with Edgar's New WordPress Integration, Next: What Twitter’s New Rules Mean for Social Media Scheduling, “enables any web page to become a rich object in a social graph.”, link trust is one of the most important factors, Here’s the post we’ve been using as an example, The Beginner’s Guide to Using TikTok for Business, How to Properly Size Your Images for Facebook, Twitter, LinkedIn, Instagram and Pinterest, What is Curated Content & Why Should You Use It. Your goal with the meta description is to convince someone to click your link. Step-by-Step Instructions. Facebook If you want to make sure the right title and description show when others share your video on Facebook, enter the video URL in the Facebook debug tool. And just like DNA, if you change the information in that code, Facebook will see those pages in different ways! Is it slightly less convenient to customize them than it was before Facebook’s 2017/2018 tweaks? Free Social Media Strategy Course Get the tie-it-all-together social media plan your marketing strategy has been missing. Facebook did introduce a way that will still allow publishers to edit link previews for their own domains. The second method for making sure your link previews work is to use Facebook’s Sharing Debugger. Link Ownership. Facebook stores that info, and then when you get around to actually sharing the link, they’re able to generate the preview – even the very first time you share it. The image, title, description, and site name that appears when a page link is posted on Facebook all originate from Facebook’s Open Graph. When you plug a URL into this tool, it pre-loads all the information Facebook needs in order to generate a link preview in the future. Now, let’s say you plug your link in the Facebook Debugger, but the image preview doesn’t look the way you want. 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